Prereqs

  • Make.com account (free tier) + 1 scenario.
  • Native integrations enabled in Stripe, Brevo/HubSpot, and your site builder.
  • Notion database for leads/orders; one table for ledger.

Blueprint

  1. Forms → CRM: Framer/Webflow form → Brevo/HubSpot list with tags + UTM.
  2. CRM → Email: Auto-welcome and nurture in Brevo; branch on intent tag.
  3. Checkout: Stripe Payment Link in emails; redirect success → thank-you page.
  4. Stripe events → Notion: Payment succeeded/failed/refund webhooks → Make.com → Notion ledger.
  5. Alerts: Failed payment → email + Slack/Discord; weekly ledger digest.

Why Make over Zapier here?

  • Free tier covers most solopreneur volume; Zapier starter charges for multi-step.
  • Native triggers (Stripe, Brevo, Framer/Webflow) are faster and free.
  • Scenario mirrors Zapier flows: 1) intake, 2) nurture, 3) billing, 4) ledger + alerts.
Expected saving: $49–$89/mo depending on current Zapier tier.

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